"El reto más grande para un diseñador es crear algo simple"
(The biggest challenge for a designer is to create something simple)
I had the pleasure to talk with El Comercio, the main newspaper in Peru about User Experience Design and Research. I've been living and working in the US for more than 10 years now, witnessing and participating in the evolution of the UX discipline.
It's great to see how UX is now top of mind not only within Design companies but in any type of company, and in so many countries. I'm excited to see how UX will help shape the next generation of products made in Peru.